Insight · The analyst

The analyst that shows its work.

Ask questions in plain language and get answers grounded in your live GA4, Google Ads, Meta, Search Console, and GTM data. Every step visible, every claim cited, every analysis shareable with your team.

Meet the team

Included in every plan.

Which campaigns are wasting budget this month?
Insight · Thorough
  1. Pulled 30-day spend and conversions from Google Ads and Meta
  2. Sub-agent: cross-checked GA4 assisted conversions
  3. Sanity check: excluded your “Summer sale” timeline window

Two Meta campaigns spent 31% of budget with zero assisted conversions outside the sale window. Full breakdown with citations below.

Google Ads · costMeta · resultsGA4 · conversions

Depth when you need it, receipts every time.

An effort dial, not a black box

Choose Fast, Balanced, Thorough, or Max per question. Depth and price scale together, and the credit quote you see before the run is exactly what you are charged.

Parallel sub-agents on demand

Thorough and Max runs can fan out up to five sub-agents that investigate in parallel, each backed by platform experts for GA4, Google Ads, Search Console, Meta, and GTM.

A reasoning console you can audit

Watch the plan, tool calls, and sub-agent tracks stream live. Final answers cite the datasets behind them. Numbers come from your platforms, never from imagination.

Context that compounds

Project facts, brand context, and timeline events help ground each answer. When Odaq brings Insight into a conversation, relevant personal preferences help shape how the findings are explained.

Answers where the team works

Ask through Odaq in the app or Microsoft Teams. Teams gets a concise answer with supporting figures and a link to the analysis. Share analyses in Odaq or export a PDF with charts and tables.

From answer to action

Promising recommendations become Planner backlog items with one click. You approve, your team executes.

Meet the rest of the team

CanvasThe dashboard builder. Blended charts from replayable recipes.ScribeThe copywriter. On-brand drafts informed by campaign learnings.SEOThe strategist. Multi-market tracking and an approved backlog.UXThe reviewer. Element-pinned audits of the pages you send traffic to.PlannerThe backlog. Reviewed task changes and briefs that follow the work.

Put an analyst on every question.

Connect your platforms, pick an effort level, and get your first cited answer in minutes.

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